While Verst and WordPress are both solutions for building websites and publishing content online, Verst is a newer and more refined platform that adds power and ease to your experience.
Let’s take a look at a few of the key differences.
Simplicity: One of the most frequent complaints we have heard about WordPress is the overwhelming nature of the user interface. It’s a frankenstein of a system that’s been in the works for 15+ years. With Verst we set out to create a truly minimal and easy-to-use platform that would require almost no learning curve. Even though we’ve packed in complex features like A/B testing and monetization, our users are repeatedly shocked at just how quickly they can go from zero to sixty, and create a best-in-class web presence. There’s no coding, no plug-ins, and no hassle. It’s the #1 reason new and experienced creators alike love using Verst.
All-in-one: Part of Verst’s simplicity comes from the notion that everything you need lives under one roof. For example, you can design your entire site using our easy, modular system rather than purchasing a template or hiring a designer/developer. That also goes for analytics, optimization & monetization tools, calls-to-action, and content creation. It’s all built by Verst, so it’s beautifully simple and everything works together seamlessly. With WordPress, you’re relying on dozens of plug-ins and third party tools that often cause crashes and constantly need to be updated. Every 3rd party tool means you’ll need to seek out customer service assistance from a different group of people. We are a one stop shop.
Optimization Tools: We built Verst with the mission of helping creators achieve their goals. To that end, there’s native functionality that you won’t find on WordPress or anywhere else. The ability to A/B test your images and titles for the most engagement, easily create calls-to-action that run intelligently across your site, and the ability to create a content subscription offering with one click are all one-of-a-kind Verst offerings.
Powerfully Mobile: As a platform built in 2017, mobile is completely ingrained in our DNA. Not only do all Verst sites render perfectly across every screen size and device type, but we’ve also created the best mobile publishing experience in the app store. We call it Verst Mobile and it’s got all the same powerful features as our desktop app. Managing your site and creating new content is a breeze whether you’re on the beach, out to lunch, or anywhere else life leads you.
To summarize, Verst’s unique differentiators are:
- Extremely easy-to-use
- Minimal, clean, modern interface
- Turnkey content subscriptions
- Easy call-to-action creation
- Built-in A/B testing
- Powerful mobile publishing app
- Tailored insights from your data
- Sites look beautiful on every screen
- Design (and redesign) without any code or tech savvy
- Google AMP integration
- SSL/HTTPS support
When to use WordPress:
Because WordPress is a completely open source solution, it is better suited for the super-savvy user who is looking for endless customizablity. So if you’re looking for lots of custom integrations, you’re a great coder, or you have a design and engineering team at your disposal, you may want to consider it. However, if you’re looking for the perfect blend of power and ease, trying to optimize towards business goals, or just getting started -- Verst is the perfect choice.